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Branding, Digitizing, Greening Magazines - MagNet in Canada
MagNet, June 2-5, 2009, Toronto, CanadaBlogHer Interview with Zinio CMO Jeanniey Mullen
Elana Centor of BlogHer interviewed Jeanniey about her new book, Email Marketing: An Hour A Day, which is available digitally here on Zinio.com. Here’s an exerpt: “In her book,’Email Marketing, An Hour A Day,’ Jeanniey Mullen has this to say about the right message..It starts with the From Line. ‘Use your brand name, and in a business-to-business context [...]AWNY Career Panel 101- “Managing Up The Ladder”
February 19th, 2009 7:45-9 A.M. USA Today 535 Madison Avenue at 54th Street 32nd Floor Sponsored by AWNY’s Young Executive Committee. The topics of the panel discussion will include the career paths of our panelists, and advice our panelists can give our attendees to ensure success and growth while managing their way up the corporate ladder. The event will [...]OUTSIDE’S GO EXPANDS FREQUENCY WITH THE ADDITION OF TWO EXCLUSIVELY-DIGITAL EDITIONS POWERED BY ZINIO
Outside’s Go just announced this morning that it is creating two digital-only digital editions and boosting its overall circulation to four annual issues. This represents a shift in how our technology is being used by major publishers—we’re pretty excited about what this means for the future of digital publishing. And so are movers and shakers [...]THE INDIE GAME MAG IS NOW AVAILABLE ON ZINIO
The Indie Game Magazine is now available on Zinio, The World’s #1 Digital Newsstand. An online subscription gets you 6 issues of IGM on Zinio.com for the low price of $19.95. You can learn more about IGM and order a subscription by visiting www.indiegamemag.com. FOR IMMEDIATE RELEASE Wilmington, DE– January 14, 2008– The first 2 issues of [...]ExactTarget’s “Letters to the C-Suite” Offers Marketing Advice for 2009–And Features Insight from Zinio CMO Jeanniey Mullen
INDIANAPOLIS, Jan 08, 2009 (BUSINESS WIRE) — ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, is releasing Letters to the C-Suite: Sage Advice For Uncertain Times, a free reference guide featuring thirteen marketing experts offering advice on how to emerge successful in 2009. As part of ExactTarget’s new Executive Alert resource series, [...]Tips from Zinio CMO Jeanniey Mullen: Better e-mail marketing in an hour a day
Courtesy of B-2-B By Karen J. Bannan Story posted: January 8, 2009 - 10:13 am EDT January brings with it the ubiquitous need to revamp and rethink. In fact, offers of a better body or a better life working just an hour a day abound. While you might not have the resolve to spend an hour a day [...]20 Reasons Why 2009 Will Be The Year of the Ebook
via Gutenberg.com Thanks, Bob Sacks, for this story! According to a California State Board of Education study, the average weight of a high school student’s backpack is 20 pounds and contains about 6 textbooks. In comparison, the average weight of an ebook reader, capable of holding hundreds of books and instantly accessing hundreds of thousands more, is [...]Is The Library A Museum?
Via the San Francisco Chronicle Are end times near for books and magazines? I still enjoy words on paper, but then I’m over the magical, all-digital age of 30. Click Here to read the rest of this story.From the “Zinio is on to Something” Files: Two Interesting Articles on the State of the Union
In the current issue of the Atlantic, Michael Hirschorn ponders whether or not the death of the NY Times and others of its ilk could realistically happen this year, and what this means for the world of journalism. Click here to read the full article. Blogger Martin Ferro-Thomsen also presents 7 case studies to show why print [...]